Content Strategy and Management

Developing a strategy aligned with business objectives positions organizations to take advantage of new discovery and delivery environments.

Informed Strategies works with clients to:

  • Define internal management expectations going forward
  • Analyze existing content and strategy in light of current users
  • Evaluate options to enhance content and workflow
  • Assist in structuring content for multiple applications and audiences
  • Identify key factors to monitor to adapt as conditions change

The content cycle requires ongoing management.