Connecting Markets and Content


We work at the intersection of those who create content and those who consume it – in multiple formats and across multiple devices. Is your content meeting your expectations? Your readers?

We offer a wide range of services for publishers, content providers, vendors, scholarly societies, universities, libraries and museums, and those who support them.

“Our goal is to achieve a win-win for you and your customers.”
Judy Luther, Informed Strategies LLC


Content Strategy and Management

Develop a fresh perspective on your content to remain competitive.

Market Research and Insights

Discover new opportunities by understanding your readers and how they use your content.

Product Development and Business Strategy

Determine the technology investment that works best for you.


Download new White Paper written for CHOICE on The Evolving Institutional Repository Landscape.

Events in 2019

  • Ithaka Next Wave - December 4 - NYC
  • Charleston Conference November 4-8 Charleston SC
  • Silverchair Platform Strategies September 25-26 NYC NY
  • ALA Annual Conference June 21-23 Washington DC
  • SSP Annual Meeting May 29-31 San Diego
  • NFAIS Annual Conference February 13-15 Alexandria Va
  • ALA Midwinter January 24-28 Seattle WA

Events in 2018