Connecting Markets and Content


We work at the intersection of those who create content and those who consume it – in multiple formats and across multiple devices. Is your content meeting your expectations? Your readers?

We offer a wide range of services for publishers, content providers, vendors, scholarly societies, universities, libraries and museums, and those who support them.

“Our goal is to achieve a win-win for you and your customers.”
Judy Luther, Informed Strategies LLC
See Judy at the Charleston Conference on Wednesday afternoon , November 7th, The Scholarly Kitchen Live – Chat with the Chefs


Content Strategy and Management

Develop a fresh perspective on your content to remain competitive.

Market Research and Insights

Discover new opportunities by understanding your readers and how they use your content.

Product Development and Business Strategy

Determine the technology investment that works best for you.


Download new White Paper written for CHOICE on The Evolving Institutional Repository Landscape.
Watch Judy Luther’s interview at the Charleston Conference where she discusses the future of pre-prints, open access, and other trends in scholarly publishing.

Upcoming Events

  • TBA

Past Events

  • ITHAKA Next Wave Conference: November 29, 2018
  • Charleston Conference: November 6-9, 2018 in Charleston, SC
  • Silverchair Platform Strategies: September 26-27, 2018
  • HighWire Publishers Meeting: August 22-23, 2018
  • ALA Annual Conference: June 23-26, 2018
  • Atypon Users Meeting: June 2, 2018
  • SSP Annual Meeting: May 30 - June 1, 2018
  • NISO Workshop: May 22-23, 2018
  • STM Conference: April 22-25, 2018
  • NFAIS Annual Conference: February 28 - March 2, 2018
  • ALA Midwinter: February 9-12, 2018